In 2018, I had the incredible opportunity to create a mixed media mural installation for Twitch's new headquarters in downtown San Francisco. This project was a unique fusion of painted surfaces and neon light art, resulting in a vibrant and dynamic piece that perfectly complements the innovative spirit of Twitch. Working alongside the talented art consultants and dear friends at Building 180, we brought this ambitious vision to life, transforming the workspace into a captivating visual experience.
The Vision
Twitch, a leading live streaming platform for gamers and creators, sought an art installation that would reflect its dynamic culture and innovative ethos. The goal was to create a mural that not only enhanced the aesthetic appeal of their new HQ but also embodied the energy and creativity that Twitch represents. The mural needed to be engaging, modern, and in sync with the vibrant community that Twitch fosters.
The Creative Process
The creative process began with extensive brainstorming and collaboration with the team at Building 180. We aimed to design a mural that would incorporate multiple surfaces within the office space, creating a cohesive and immersive experience. The inclusion of neon lights was a key element, as it added a contemporary and electrifying touch to the mural.
I collaborated with a local neon light artist to integrate bursts of neon within the mural design. This partnership allowed us to create a stunning interplay between painted elements and neon lights, resulting in a mural that is both visually striking and dynamic. The neon lights were strategically placed to highlight specific areas of the mural, creating focal points that draw the viewer's attention.
Execution and Installation
Executing the mural involved meticulous planning and coordination. Each surface had to be prepared and primed for painting, and the placement of neon lights required careful consideration to ensure safety and durability. The mural spanned multiple walls and surfaces within the Twitch HQ, creating a seamless flow of art throughout the space.
Painting the mural was a labor-intensive process, requiring precision and attention to detail. The vibrant colors and abstract forms were designed to evoke a sense of movement and energy, mirroring the dynamic nature of the Twitch community. The neon lights were installed in conjunction with the painted elements, adding depth and dimension to the mural.
Impact
The completed mural installation transformed Twitch's HQ into a visual masterpiece, creating an inspiring and engaging environment for employees and visitors. The combination of painted surfaces and neon lights added a unique and modern touch to the workspace, reflecting Twitch's innovative culture and creative spirit.
The mural not only beautified the office but also served as a constant source of inspiration and energy. It became a focal point within the HQ, sparking conversations and fostering a sense of pride among Twitch employees. The collaboration with Building 180 and the local neon artist resulted in a truly unique art installation that stands as a testament to the power of creative partnerships.
Reflecting on this project, I am proud of the artistic and technical achievements it represents. It was an opportunity to push the boundaries of mural art, integrating multiple media to create an immersive and impactful experience.
If you’re interested in learning more about my work or exploring how we can collaborate on similar projects, contact me. Let’s bring your vision to life through the transformative power of art.